We began our collaboration with Bois Home Studio by weaving their narrative as a leading wood flooring provider in the heart of Valle de Bravo, State of Mexico. Our mission was to develop a compelling content strategy for their Instagram, highlighting their exquisite projects and premium products.
Showcasing Excellence
Through captivating visuals and engaging storytelling, we showcased Bois Home Studio’s diverse range of flooring options, from elegant engineered wood to versatile vinyl. Each post was designed to reflect their commitment to quality and craftsmanship, inviting followers to experience the beauty and durability of their products.
Inviting to Explore the Showroom
A key element of our strategy was to spotlight Bois Home Studio’s showroom. We crafted content that not only presented their wide array of flooring solutions but also invited clients, architects, and interior designers to visit and explore in person. This approach helped to create a tangible connection between the brand and its audience, fostering trust and interest.
Expanding to TikTok
Recognizing the power of TikTok in reaching a broader audience, we extended our efforts to manage Bois Home Studio’s TikTok channel. By creating engaging short videos that highlight their unique flooring installations and behind-the-scenes insights, we aimed to capture the attention of a younger, dynamic audience.